We’re putting the final touches on what has been our most important project for the year, a new interactive tool designed to help sponsorship professionals make faster, smarter, and more confident decisions using real data.
Read more
The Collingwood Football Club has signed Jameson Irish Whiskey as a major partner and the two-year deal covers both the AFL and AFLW teams.
Read more
The NRL’s Manly Warringah Sea Eagles have signed Manly Fast Ferry to offer fans travel to and from matches.
Read more
The Victoria Racing Club (VRC) and STH Group have initiated a travel and experiences platform to boosting attendance at the Melbourne Cup Carnival.
Read more
The NRL’s Dolphins have signed Centra Networks as cyber protection partner in a multi-year deal.
Read more
Netball Australia’s (NA) Hannah Warren has rejected criticism that women’s sport marketing relies too heavily on family-friendly and inspirational themes.
Read more
Jaycar Electronics has booked a place on the Canterbury-Bankstown Bulldogs' inaugural NRLW jersey for this and next season.
Read more
Peugeot is leveraging its partnership of Netball Victoria through a statewide car raffle to raise funds for the code’s state pathway programs.
Read more
KTM Racing Team has signed Ringers Western to supply casual wear for the remainder of this year’s Australian ProMX Championship and the upcoming Supercross Championship.
Read more
Dabble has partnered with former Formula 1 driver Daniel Ricciardo in a global live sport experiences campaign to boost growth of its wagering app.
Read more
Copyright © Prickly Pair Media 2026 • ABN 54 658 014 049 • Terms of use • Privacy policy.
Sponsorship News is a Prickly Pair Media Pty Ltd publication.
Prickly Pair Media respects the traditional custodians of the ACT, the Ngunnawal people. We acknowledge the stories, traditions and living cultures of Aboriginal and Torres Strait Islander peoples.