Adelaide Thunderbirds, Loreto College in netball landmark
Netball SA and the Adelaide Thunderbirds have partnered Loreto College Marryatville in a two-year deal.
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Pirate Life targets Victoria through Bulldogs deal
The Western Bulldogs have signed Pirate Life Brewing as beer partner for the 2025 AFL season.
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Steadfast Group ensures future for Central Coast Mariners women
Steadfast Group has renewed its Central Coast Mariners deal for the coming A-League season.
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Hyundai accelerates rugby league spend with NSWRL deal
Hyundai has inked a new deal with NSW Rugby League (NSWRL).
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Boost Mobile catches World Surf League wave again
Boost Mobile has renewed its backing of the World Surf League’s (WSL) four major events in Australia this year.
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Carsales marry AFL and NRL into joint ad campaign
Carsales has launched an advertising campaign featuring players from the AFL’s Sydney Swans and the NRL’s Melbourne Storm.
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Sea Eagles land CW Wines, Volvo Cars Mosman
The NRL’s Manly Sea Eagles have signed new deals with CW Wines and Volvo Cars Mosman.
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Dolphins align with hub.health awareness play
The NRL’s Dolphins have signed hub.health which will use the sponsorship to expand awareness of its telehealth services.
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Hawks swoop to restructure leadership team
The Illawarra Hawks NBL club has appointed Mat Campbell as chief operations officer basketball and Nicole Walker as chief operating officer commercial.
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Live Nation study finds Gen Z prefers real experiences, honest brands
Live Nation annual Love Song research study has revealed Gen Z prioritises real-life experiences as well as valuing transparency from brands.
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