Parramatta Eels launch Supporter Group Alliance
The NRL’s Parramatta Eels have created the Supporter Group Alliance (SGA) to manage communication with fans and members.
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Fremantle signs new deal with Kleenheat
The AFL’s Fremantle Football Club has closed a two-year partnership with Kleenheat which includes branding opportunities and benefits for members and fans.
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MI expands to Brisbane amid growing agency demand
MI has expanded to Brisbane and says it is responding to increased demand for senior consultants in events and sport in the lead-up to the 2032 Olympic Games.
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Melbourne Victory scores with Hydrodol
Melbourne Victory has partnered with Australian wellness brand Hydrodol for the remainder of the men’s and women’s A-League seasons.
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Autobarn extends with Tickford Racing
Autobarn has renewed with Tickford Racing for this year’s Supercars Championship.
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Melbourne Mavericks stick deals with Bostik, Kaboodle Kitchen
Netball’s Melbourne Mavericks have signed two-year deals with Bostik Australia and Kaboodle Kitchen (extension).
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InfraBuild backs Newcastle Jets Academy
The Newcastle Jets have landed a deal with InfraBuild which becomes major backer of its academy for next season.
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MTC Australia secures naming rights to Bulldogs in Business
MTC Australia has taken the naming rights to the Canterbury-Bankstown Bulldogs business program.
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