Richmond inks SisterWorks in sustainability initiative
The AFL’s Richmond Football Club has entered a new collaboration with SisterWorks – a nonprofit social enterprise supporting refugees, migrants and asylum-seeker women.
Read moreMore latest news - page 251
P&O Cruises exit creates waves for NRL deals
P&O Cruises’ final departure from Australia looks set to scuttle its sponsorships in the NRL.
Read more
Basketball Australia secures ‘largest’ apparel deal with iAthletic
Basketball Australia (BA) claims its new three-year partnership with iAthletic is the country’s biggest ever apparel deal in the sports code.
Read more
Geelong Cats, Deakin University extend partnership
Deakin University will continue to be a key partner of the AFL’s Geelong Football Club after renewing its deal for a further three years.
Read more
SLE extends backing to female rugby league
Insurer SLE has extended its partnership with the NSW Rugby League (NSWRL) to include sponsorship of the Country and City female teams.
Read more
Eels deal: James Hardie denies sport washing
James Hardie has refuted claims that its new sponsorship with the NRL’s Parramatta Eels constitutes sport washing.
Read more
Ford inks for four-years with Queensland Rugby League
Ford Australia has struck a four-year deal with Queensland Rugby League (QRL) to become the automotive partner of the state’s Maroons team and presenting partner of Country Week.
Read more
Kylie Rogers departs AFL for to become VRC CEO
Kylie Rogers will leave her role as executive general manager customer and commercial at the AFL to become the CEO of the Victoria Racing Club (VRC).
Read more
YouGov, Havas expand data partnership to 26 markets
YouGov and Havas have announced the expansion of their global data partnership to increase market coverage from 18 to 26 countries.
Read more
Football Australia reports finance progress and challenges
Football Australia (FA) has reported strategic progress despite a net operating deficit of $0.2 million for the second half of 2023.
Read more