RugbyWA has struck a significant partnership with Rendezvous Hotel Perth Scarborough, marking the initiation with the inaugural Rendezvous Scarborough Challenge Cup tournament.
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Sneaker retailer Hype DC has struck its first significant sports sponsorship, signing a deal with the Adelaide Crows.
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The Australian Football League (AFL) has extended its partnership with Unilever brand OMO until at least the end of 2026.
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Golf clubs lead the way in recognising sponsors on social media, with 7.55% of their posts mentioning sponsors, according to a new report from social media analyst company Shunt.
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Uber has partnered with Matilda’s legend Mary Fowler to launch a campaign aimed at finding and sponsoring Australia’s most deserving reserve grade sports team.
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The World Surf League (WSL) and Bond University have reaffirmed their commitment to fostering educational and professional opportunities in sports by extending their partnership through to 2026.
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HBF will end two significant venue naming rights sponsorships in Perth as it looks to consolidate its backing to HBF Park.
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Lendlease has become the warehouse provider for Paralympics Australia ahead of the Paris 2024 Paralympic Games, a move that will bolster support for over 170 Australian athletes.
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