CUB uses Collingwood premiership for tinnies activation
In a move of maximise its AFL sponsorship, Carlton & United Breweries (CUB) has released a limited-edition can celebrating Collingwood's 2023 Premiership.
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Uni joins Sydney FC in historic deal
Sydney FC has inked a landmark five-year principal partnership with Macquarie University, deepening a relationship that has now spanned 17 years.
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Wotif renews partnership with Rabbitohs
Wotif has renewed its sponsorship of the South Sydney Rabbitohs, extending as the club's travel partner until 2025.
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Brisbane Heat adds pop group for explosive New Year bash
The Brisbane Heat has partnered Queensland Music Trails to enhance the fan experience at its New Year fixture.
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Melbourne Mavericks forge alliance with tyre distributor
The Melbourne Mavericks netball team has unveiled its first-partnership and teams up with Tyrepower.
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Go Sunny Solar reaffirms with Adelaide United
Go Sunny Solar (GSS) will remain a key partner of Adelaide United in an expanded deal with the A-League club which covers next season.
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Panthers to welcome new major backer at month’s end
The 2024 NRL premiers Penrith Panthers are likely to announce a new major sponsor for next season before the end of the month.
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Supercars to carry road safety message at Bathurst
Supercars has strengthened its longstanding partnership with Transport for NSW that will amplify driving awareness in the lead up to the Bathurst 1000.
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Mariners sponsor expands deal to take front-of-shirt slot
The Central Coast Mariners have secured an updated deal with long-term backer DMC Conveyor Services. It now takes up the A-League female team’s front-of-shirt asset.
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