Sweets deal brings Gello Beans and Snakes in the bag for AFL
The Australian Football League has signed a five-year licensing agreement with Gello Beans and Snakes for AFL branding appear on each product’s packaging.
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Youi moves focus to special fan space at Brisbane Lions home games
Youi launched a new fan-focused matchday space at the Gabba as part of its Brisbane Lions partnership.
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Roll’d on sport sponsorships – pushes forward with Netball Victoria
Roll’d has added to its Australian sports sponsorships with a three-year Netball Victoria deal.
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Crows sign Thomson Geer as legal partner in three-year deal
The Adelaide Football Club has signed a three-year partnership with law firm Thomson Geer, which will include naming rights to the club’s chairman’s events at Adelaide Oval.
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Thomson Geer takes naming rights to Crows’ Chairman events
The AFL’s Adelaide Football Club has signed Thomson Geer which takes naming rights to Chairman’s events at its home ground.
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Creativity to be projected on sails in Apple, Sydney Opera House collaboration
Sydney Opera House (SOH) and Apple have launched a yearlong collaboration highlighting Australian creativity through technology-led experiences at the architectural landmark.
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Australia will bid for 2031 Invictus Games
Invictus Australia has announced its intention to host the Invictus Games here in 2031.
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Hawthorn signs V Energy as energy drink partner
Hawthorn Football Club has signed V Energy as its energy drink partner in a deal that will include social media integration, match-day signage and fan activations at AFL and AFLW games.
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