NSW Swifts sign education partner
Super Netball club the NSW Swifts, which is run by Netball NSW, has signed the University of NSW as the team’s official education partner.
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AFL membership back on pre-Covid trajectory
AFL club memberships are back to pre-covid levels with the code's official membership audit showing 1,113,441 people signed up to club membership packages this year.
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New cricket league signs inaugural major partner
Fledgling T20 cricket competition, the Brisbane Premier League, has signed car manufacturer Mazda as its major partner for its inaugural season.
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Victorian Responsible Gambling Foundation leverages team sponsorships in new campaign
The Victorian Responsible Gambling Foundation has leveraged most of its sport sponsorships in a new campaign entitled “Love the Game” to promote its message of sport without the influence of gambling.
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Illawarra Hawks launch business network
NBL franchise the Illawarra Hawks has launched a new business network to be known as “Hawks in Business”.
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LION not renewing with Cricket Australia
National beverage company LION will not be renewing its deal with Cricket Australia following the completion of its current contract.
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BHP renews with Perth Glory
BHP Billiton has renewed its principal partnership of A-League club Perth Glory for another season.
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Squash Australia announces apparel partnership
Squash Australia has signed a multi-year deal with New Balance for the footwear and apparel brand to become an official supplier to squash in Australia.
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CUB switches Caufield Cup naming rights
Carlton and United Breweries (CUB) brand Carlton Draught has taken up the naming rights of both the Caufield Cup Carnival and its headline $5 million race, the Caufield Cup to be covered as part of its existing partnership with the Melbourne Racing Club (MRC).
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The Australian Ballet signs a major partnership
The Australian Ballet has added luxury skincare brand Rationale as a major partner for the next three years.
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