Rabbitohs sign investment platform partnership
The South Sydney Rabbitohs have signed investment management platform, Jaaims Technologies, as its official trading and investing partner for the 2021 NRL season.
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Port Adelaide and AGL combine to promote sustainability
AGL has signed a multi-year partnership with Port Adelaide that will transform the club’s energy mix, offset emissions and boost the sustainability credentials of both parties.
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Fintech start-up backs Titans with its first sponsorship deal
Financial technology app, MyPayNow, has agreed to its first sports sponsorship, signing a long-term deal with the Gold Coast Titans.
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Lightning receive further corporate backing
Sunshine Coast Lightning has added another corporate backer to its growing sponsorship roster, agreeing to a new premium partnership with Protector Aluminium.
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Red Bull takes naming rights to Australian MotoGP
As part of a new long-term agreement between Dorna Sports and Red Bull, the energy drink giant will become the naming rights partner to the Australian Grand Prix this year.
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Battery World takes naming rights to Aussie Racing Cars
Battery World will become the new naming rights partner of the Aussie Racing Cars Super Series after agreeing to a multi-year deal.
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COVID impact on professional support will be permanent: Nielsen
Macro trends that started as a result of the pandemic will affect commercial sport for years to come, according to a new analysis from Nielsen Sports.
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AFL posts $22.8m loss and dips into capital reserves to complete 2020 season
The Australian Football League’s 2020 financial results have revealed an underlying operating loss of $22.8 million, a pandemic-driven drop from the previous year’s surplus of $27.9 million.
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Pirate Life Brewing creates exclusive batch for Adelaide Fringe
Pirate Life Brewing and the Adelaide Fringe have agreed to a new partnership that will include the production of an exclusive beer for the festival and a street art initiative.
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EISS Super expands NRL deal and takes over from Schick
EISS Super has agreed to an expanded deal with the NRL to take over from Schick as the new match ball sponsor.
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