The Western Sydney Wanderers will be on the hunt for a new sleeve partner for next season after major non-bank lender, Pepper Group, opted not to renew its deal with the A-league club. However, Pepper’s other key sponsorship as co-principal of St Kilda in the AFL looks set to be retained.
Read more
Repco has secured the naming rights of the Bathurst 1000 from 2021 onwards after current partner Supercheap Auto opted not to match a big-money offer from the American owned company.
Read more
Telstra has stepped back from its decision to enforce an exclusivity clause in its NRL contract that would have blocked Vodafone from continuing its Warriors sponsorship beyond the end of the season.
Read more
The Sydney Roosters are offering a local business that’s been affected by Covid-19 the opportunity to secure a spot on the back of Sonny Bill Williams’ jersey when he runs out for his NRL return.
Read more
Softball Australia is set to overhaul its operational strategies after signing a new deal with sports, leisure and events company, the Belgravia Group.
Read more
The New Zealand Warriors are “exploring” a number of clauses in its Vodafone contract in an effort to keep its major sponsor at the club following the move by the NRL’s major partner Telstra, to enforce its league-wide exclusivity option.
Read more
A new management committee has been created for the Stawell Gift as it seeks to become a more commercially sustainable event, according to committee member, Dustin Lockett.
Read more
A new deal with Essendon Football Club will see McDonald’s have a strong match-day and digital presence at the club for the next three-years.
Read more
Australian motor insurance company Shannons has signed on as a major sponsor for the new Bathurst International event.
Read more
Big health and life insurance group, AIA Australia, has signed a new multi-year partnership with North Melbourne Football Club.
Read more
Copyright © Prickly Pair Media 2026 • ABN 54 658 014 049 • Terms of use • Privacy policy.
Sponsorship News is a Prickly Pair Media Pty Ltd publication.
Prickly Pair Media respects the traditional custodians of the ACT, the Ngunnawal people. We acknowledge the stories, traditions and living cultures of Aboriginal and Torres Strait Islander peoples.