AAMI – lucky to be with AFL for national reach
AAMI continues to deepen its integration across the AFL ecosystem to drive brand growth and national reach according to Suncorp Group EGM brand & customer experience, Mim Haysom, said.
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Lane Vineyard make home on Adelaide Crows wine list
The AFL’s Adelaide Crows have signed the Lane Vineyard in three-year deal.
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Sydney FC, SIP Energy reaffirm sustainability credentials
SIP Energy has renewed its sustainability arrangement with the A-League’s Sydney FC.
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TEG tasks Greg Segal to boost sponsorship sophistication
Ticketek Entertainment Group (TEG) has appointed Greg Segal as MD of sponsorship & premium experiences as it expands services to sport, music and live entertainment.
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Hawks add Anker SOLIX charge to sponsor list, extend Launceston deal
The Hawthorn Football Club has signed Anker SOLIX as Premier Partner to its AFL and AFLW teams as well as extending its long-standing deal with the City of Launceston ahead of the club’s 25-year Tasmanian milestone.
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Emirates to take Sydney Symphony on board in renewed deal
The Sydney Symphony Orchestra (SSO) has renewed its Emirates sponsorship to 2028.
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SUNS meet Chempro prescription for community commitment
Chempro Chemists will sponsor the Gold Coast SUNS this season to reinforce its commitment to community engagement.
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Swans post mixed FY25 result – but commercial growth shows promise
Sydney Swans reported an underlying operating profit of $730,000 for the year ending October 31, 2025.
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TAB now betting on value of sports festival events post-LIV Golf Adelaide experience
Tabcorp’s backing for LIV Golf Adelaide has positioned the brand strongly in festival-style sporting events according to its sponsorship & events manager Kerstin Thuresson.
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