Cronulla and Roosters secure new shorts sponsors
Cronulla has signed a new multi-year shorts partner, while the Roosters' NRL Women's team continues to attract sponsor interest in the latest NRL clubland deals.Read more
More latest news - page 745
Commercial boss promoted as FFA streamlines executive team
Football Federation Australia's Luke Bould has been promoted to chief commercial officer as part of an executive restructure which will see two of the FFA's most senior managers depart.Read more
Village Roadshow and Lion combine in comprehensive partnership
Alcoholic beverage giant Lion will become the group-wide partner of Village Roadshow venues and properties as part of a new branding and pourage alliance.Read more
Athlete's Foot partners with start-up netball community
Sports retailer The Athlete's Foot has signed on to become a foundation partner of Netfit, a "game-changing" new netball community program.Read more
Brisbane Roar secures vital partnership with ActronAir
The Brisbane Roar has signed a multi-year principal partnership with Australia's largest locally-owned air conditioning brand, ActronAir.Read more
Lendlease exits trailblazing Cricket NSW partnership
Lendlease has ended its ground-breaking alliance with Cricket NSW's women's team just two years after championing the partnership structure as the way forward for women's sport.Read more
Fremantle co-major extends AFL and AFLW sponsorships
Programmed will remain the co-major partner of Fremantle's AFL and AFLW teams until at least 2023 after signing one of the most significant sponsorship renewals in the Dockers' history.Read more
CUB taps player talent for first Mercury sponsorship activation
Carlton & United Breweries brand, Mercury Cider, has launched its first cross-code sponsorship campaign, tapping AFL and NRL players to promote its dual partnerships.Read more
MyState signs on as Hurricanes' WBBL principal sponsor
Cricket Tasmania has signed its largest-ever women's partnership, upselling MyState Bank to become the new principal partner of the Hobart Hurricanes Women's Big Bash League outfit.Read more
Collingwood eyes new revenue streams after pulling plug on gambling
AFL powerhouse Collingwood will divest from all gaming and some hospitality operations and use the funds to invest in "new and different" growth opportunities, says club boss, Eddie McGuire.Read more
