Swans crisis response puts leadership and values to the test – comms expert
The community expects leadership rather than perfection when sporting organisations face a crisis according to strategic communications expert Vanessa Liell.
Read moreMore latest news - page 10
Rural Aid counts more farm recovery volunteers as Alliance joins patrons
Allianz Australia has committed to a three-year Rural Aid partnership.
Read more
Hawthorn AFLW renews TAL Australia’s high-profile matchday activations
TAL Australia has renewed its Hawthorn Football Club AFLW sponsorship for three years.
Read more
Pepperstone Crypto puts name on Legends Game virtual jumper
Pepperstone Crypto will take naming rights to the virtual jumper fundraising initiative at the 2026 Four’N Twenty Legends Game for Prostate Cancer.
Read more
Surfing Super League spots big market wave, ready to catch major brands ahead of 2028 launch
The new Surfing Super League (SSL) is pitching series-wide and team sponsorships.
Read more
Collingwood AFLW coaches’ rights joined to CyberCX deal
CyberCX has expanded its Collingwood Football Club sponsorship to the AFLW team.
Read more
Simba Car Hire extends generous discounts to bp Adelaide Grand Final teams, fans
Simba Car Hire has extended its bp Adelaide Grand Final sponsorship through to 2027.
Read more
Good Drinks enjoy greater availability after Adelaide 36ers expansion
Basketball’s Adelaide 36ers have extended Good Drinks Australia for two NBL seasons in a deal that focuses on hospitality.
Read more
TechnologyOne ends five-year sports sponsorship hiatus with new WNBL deal
TechnologyOne has returned to sports sponsorship after a five-year hiatus from new deals by announcing naming rights to the WNBL’s Townsville Tip Off.
Read more
Western Bulldogs extend CoinSpot branding on all its teams’ apparel
CoinSpot has extended its Western Bulldogs sponsorship for two years.
Read more