No end in sight to NBL's naming rights drought
The NBL has conceded that it will start the upcoming season without a naming rights partner for the second consecutive year, despite the code's resurgent grassroots strength.Read more
More latest news - page 1035
Musical chairs for apparel brands as AFL, NRL contracts expire
ISC has signed its eighth deal in the NRL as apparel brands jostle for positions at the end of the winter sports seasons.Read more
Melbourne Festival unveils alcohol partners
Lion brand Kirin will ramp up its premium market strategy in the festival space through a range of activations with the Melbourne Festival.Read more
SEL retains ASP's commercial contract as surfing surges
Sports & Entertainment Ltd has been reappointed as the commercial sales agent for the Association of Surfing Professional's rapidly growing World Championship Tour.Read more
NRMA returns to Sydney 500, unveils leveraging plans
The National Roads & Motorists' Association has again signed on as naming rights partner of the Sydney 500 after generating $2.3 million in media value during last year's event.Read more
Taronga swaps Fairfax for News in content deal
News Corp has signed an exclusive marketing and content partnership with Sydney's Taronga Zoo covering its Daily and Sunday Telegraph titles.Read more
Education group signs second sponsorship, plans for more
Education and career advice firm Acquire Learning has signed another sponsorship deal and expects to do more in the future.Read more
Bombers, Veolia combine for Indigenous program
Veolia and Essendon have joined forces in a deal that continues the emphasis of both brands on Indigenous community engagement.Read more
STA Travel latest to join Netball roster
Netball Australia has signed its second new sponsor in as many days.Read more
Another major partner for Netball Australia
Chemist Warehouse has signed a wide-ranging alliance with Netball Australia as it looks to tap into the sport's formidable fan base.Read more
