Former Nine executive and experienced sponsorship strategist Jamie Gilbert-Smith has launched Occam Strategy & Consulting and will seek clients in the rights holder and media sectors.
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AusTriathlon has partnered Badges and Medals to introduce recycled and sustainably-sourced awards across its events.
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Platypus Shoes has launched a new loyalty program in partnership with Connect by Live Nation.
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Smaller brewers are increasingly using custom brews and limited-edition can artwork to activate sports sponsorships.
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Professional Footballers Australia (PFA) and Beyond Bank have extended their naming rights arrangement covering the PFA Community Medal and support for the Footballers’ Trust.
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QBE has generously substituted its logo spot on the AFL’s Sydney Swans guernsey for its round 19 match against North Melbourne on Saturday.
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Young Academics and the NRL’s Canterbury-Bankstown Bulldogs delivered a NAIDOC Week cultural education program as part of their partnership.
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The AFL’s Magpies have signed LiveLife Alarms to support its community programs through the Collingwood Football Club Community Foundation.
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