Secret Sounds Connect, the agency responsible for commercial rights for Live Nation ANZ and Secret Sounds, delivered a bevy of partners for the weekend's Harvest Rock Festival in Adelaide.
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Tyrepower has inked for naming rights to the V8 SuperUte Series until the end of 2025.
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Brown Property Group has reaffirmed its partnership with the Melbourne Stars and becomes presenting partner of the cricket team's family day at Casey Fields on 10 December.
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Venues NSW has signed American Express as payment partner for Allianz Stadium and the Sydney Cricket Ground.
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Swimming Australia (SA) has registered a $1.06m loss for FY23, even after reporting significant revenue gains after hosting the World Short Course event.
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McDonald's Australia has renewed its partnership with the Australian Professional Leagues (APL) to reinforce its long-term support for football in the country.
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The A-League’s Brisbane Roar has joined Tiparra to launch an interactive game-day app.
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The St. George Illawarra Dragons NRL club has inked a three-year deal with headwear specialist New Era.
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