New Tickford Racing deal sees Lowes return to sports marketing
Lowes Menswear has signed its first major sport sponsorship for some time in a new deal with Tickford Racing on the eve of the Supercars season.
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Panasonic makes major sponsorship comeback with Supercars signing
Consumer electronics giant Panasonic has made a return to top-flight sports sponsorships through a last-minute deal with the Supercars series which opens this weekend in Newcastle.
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Suzuki remains automotive partner of the NSW Swifts
Suzuki has renewed its sponsorship of the NSW Swifts after a successful first-year arrangement with the Super Netball franchise.
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New gambling partner for major Sydney stadiums
The Lottery Office has become a major partner of Venues NSW, the state government-owned manager of Allianz Stadium and the Sydney Cricket Ground.
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Grill’d sponsorship expansion proves value of Melbourne Storm Group integration
Healthy burger chain Grill’d has renewed and expanded its sponsorship of the Melbourne Storm Group and will partner the multi-sport organisation for at least another four years.
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Woolworths and Komo team up in campaign created by leading agency
Woolworths has partnered with audience-engagement platform Komo Technologies to create a hub to benefit netball players.
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Broncos claim NRL first with new tertiary education arm
The Broncos have become the first NRL club to set up a tertiary education business through a new partnership with TAFE Queensland.
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NBL Oz Gaming secures RIG for inaugural NBA 2K League season
Esport team, NBL Oz Gaming has been sponsored by computer peripherals supplier RIG Gaming for its inaugural NBA 2K League season.
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AFL get additional boost from Coates Hire and new funding for anti-vilification project
Just weeks after joining the AFL’s sponsorship roster, national plant equipment hirer Coates has already expanded the deal to include an important AFLW initiative.
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