New Australian car rental company SIXT has moved into cricket sponsorship, signing a new deal with Cricket NSW that will cover both of its Big Bash League teams, the Sydney Sixers and Sydney Thunder.
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Forex trading company, City Index, has signed as a new platinum partner of the Sydney Roosters NRL and NRLW squads.
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The A-League has entered a new wagering partnership with Brisbane-based online sports betting firm Neds Australia.
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Digital sports marketing agency, Greenroom Digital has sold its non-Australian and New Zealand operations to CSM Sport and Entertainment.
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Australian online betting agency, CrossBet has become the wagering partner of the PGA of Australia and will leverage the sponsorship at the Australian PGA and WPGA Championships in Brisbane in January as well as other PGA events throughout the year.
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Experienced sports administrator and former head of commercial operations of the Adelaide Crows AFL club, Nick Takos has resigned from the club’s board of directors over the AFL and club’s Covid-19 vaccination mandate.
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The ACT Brumbies Super Rugby franchise has acknowledged that it’s principal partner, foreign exchange platform Plus500, is not renewing its sponsorship.
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The Melbourne Stars Big Bash League franchise has signed two new partnerships, one with childcare provider Genius Childcare, as premier partner, and another with Big Swing Golf, as partner of the franchise’s dedicated content channel, Star TV.
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Australian-owned cryptocurrency exchange Swyftx has signed two major sponsorship deals this week, one with a Supercars team and the other with an AFL club.
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The South East Melbourne Phoenix will accept cryptocurrency as payment for memberships, sponsorships and corporate packages.
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