More latest news - page 7
UK soccer’s Premier League shirt revenue projected to rise despite gambling ban
The UK Premier League’s front-of-shirt sponsorship revenue is projected to increase 1.7% to US$504.22 million (AU $701.83 million) in 2026-27 despite the competition’s ban on gambling brands occupying the asset according to GlobalData.
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Gemba probe finds women’s sport delivers stronger sponsor consideration
Women’s sport and entertainment can generate stronger brand consideration among engaged fans than those in men’s properties according to new Gemba research.
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Marketing spend gets boost ahead of wagering brand curbs – Tabcorp report
Tabcorp increased its advertising and promotional expenditure by 2.9% to $131.2 million in FY26 ahead of new federal restrictions on wagering advertising and sports sponsorship.
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Port Adelaide signs FertilitySA deal which doubles support for state’s AFL and AFLW
FertilitySA has expanded its state AFL commercial links by signing with the Port Adelaide Football Club in a deal covering both AFL and AFLW teams.
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Netball World Cup books Destination Sport to move all tournament teams
Destination Sport has secured the travel logistics contract for the 16 competing teams, tournament officials and guests at the Netball World Cup Sydney 2027.
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Can Brumbies buck Fiji Airways service withdrawal from Canberra?
Fiji Airways’ decision to end direct flights between Canberra and Nadi has raised questions about the remaining term of its ACT Brumbies sponsorship.
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Tasmania Devils in early toast to Devil’s Corner wine deal
Devil’s Corner has signed a long-term wine partnership with the Tasmania Devils ahead of the club entering the AFL and AFLW competitions in 2028.
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Golf’s Australian Open hospitality wins FM conversion to full partnership
FM has converted its 2025 hospitality arrangement at the Australian Open into a full two-year sponsorship.
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