Storm scores World Club Challenge naming rights sponsor
The Melbourne Storm has secured a naming rights sponsor for this month's World Club Challenge and has also signed a restaurant chain as its first-ever membership partner.Read more
More latest news - page 780
Port Adelaide appoints new commercial chief; Renault replacement close
Port Adelaide has hired a sales executive with experience in Asia to fill the year-long vacancy at the top of its commercial department.Read more
Suns bottom of the commercial ladder as sponsorship plunges
The Gold Coast Suns have fallen to the bottom of the AFL's revenue-generating ladder after sponsorship revenue dropped by almost $2.1 million in 2017.Read more
New esports league secures major Hoyts coup
Hoyts will create a "chain of esports arenas" in existing cinema complexes as part of a new partnership with Gfinity Esports, the start-up gaming league operated by ASX-listed Here There & Everywhere.Read more
Sydney FC poaches FFA's sponsorship sales boss
Cameron Honey, the FFA's second most senior commercial staffer, has been appointed as the first chief commercial officer at Sydney FC.Read more
Marvel taps music festival for Black Panther launch
Laneway, the national music and cultural festival, has scored new partnerships with Marvel, Kiehl's and beer brand Coopers to complete its strongest-ever lineup of sponsors.Read more
AFLW opens up new asset with Open Colleges
The AFL has opened up a new sponsorship category through its new deal with a leading education provider, while Melbourne has snagged what it claims is the AFLW's longest-running deal so far.Read more
AFL executive takes leave; FFA's esports play lands broadcast deals; and more
> AFL's audience and growth boss to take extended leave
> FFA's new esports league to be shown on Fox Sports, Twitch
> Melbourne's White Night festival scores energy partner
> "Business as usual" as Healthway merges with Lotterywest
> Baseball Australia signs new airline to top-tier deal
> Naming rights deals for three motorsport championshipsRead more
Premiership and sponsorship growth makes for perfect Storm
Reigning NRL champions the Melbourne Storm will post a 35% sponsorship revenue increase in 2018 and are on-track for a record number of sponsors and members, according to commercial director Ben Dunn.Read more
TEG to ride esports boom with Intel Extreme Masters
Entertainment and ticketing company TEG Live will scale up its focus on esports with the return of the Intel Extreme Masters, the largest live esports event ever held in Australia.Read more
