Australian Ballet sponsorship revenue tops $4.5 million
The Australian Ballet increased sponsorship revenue by more than a third last year, becoming Australia's largest performing arts group in terms of commercial revenue.Read more
The Australian Ballet increased sponsorship revenue by more than a third last year, becoming Australia's largest performing arts group in terms of commercial revenue.Read more
A-League clubs Sydney FC and Perth Glory have started their off-season sponsorship drives by locking in key partners on multi-year deals.Read more
> Bendigo Bank signs with third AFL side
> QMS follows netball and Supercars deals with Pacquiao v Horn sales rights
> Athletics Australia CEO steps down
> Science in Sport replaces Swisse as Cycling Australia category partner
> Broncos; Storm strengthen supplier ties
> Collingwood commissions new strategic blueprintRead more
Golf Australia has secured a long-term renewal with Drummond Golf after its website rose to become the fifth-most visited sporting site in the country following the integration of the Golf Link handicapping system.Read more
The Star Gold Coast will become the first brand in recent years to appear on the lower-back of a State of Origin jersey after expanding its Queensland Rugby League deal.Read more
Cricket Australia is using the establishment costs of the BBL as a bargaining chip in its ongoing feud with the cricketers' union, revealing that the first five years of the Big Bash League generated a $33 million loss.Read more
Strong philanthropic revenue and donations growth has insulated the Sydney Theatre Company from its second straight year of declining sponsorship revenue, which fell below $2.5 million.Read more
The AFL has incorporated its AFL Media digital assets into its wider commercial operations for the first time, and is set to beef up its data analytics and creative capability so it can provide sponsors with a broader range of marketing solutions.Read more
Australia's largest credit union, CUA, has expanded its long-running partnership with the School Fun-Run series, which counts more than 230,000 school children as annual participants.Read more
Carlton has secured Virgin Australia as its makeshift co-principal partner after its previous major sponsor, CareerOne, encountered financial strife.Read more