Telstra wins landmark ambush marketing case
The Australian Olympic Committee has been dealt a shock blow in the Federal Court, with Telstra's Rio Olympics ambush marketing campaign ruled to not be in breach of Australian consumer law.Read more
More latest news - page 900
ANZ still committed to netball but top-tier deal in doubt
ANZ Bank is confident of retaining naming rights to Netball Australia's ANZ Championship replacement, despite already committing to a principal partnership with Netball New Zealand's own splinter league.Read more
Tyrepower steps up Supercars support
Independent tyre retailer Tyrepower has agreed a two-and-a-half year partnership with the Supercars Championship.Read more
Carlton makes another senior hire; Essendon appoints new head of partnerships
AFL sides Carlton and Essendon have each tapped executives from non-sporting backgrounds to fill high-level sponsorship and commercial roles.Read more
Federer a lure for new Hopman Cup title sponsor
Hopman Cup organisers hope the box-office appeal of tennis superstar Roger Federer will help the tournament to break its two-year naming rights drought.Read more
Jets re-sign local partner and negotiating with majors
The A-League's Newcastle Jets has renewed ties with a key partner and opened renewal talks with its co-major sponsors, both of which are off-contract.Read more
Nine beefs up netball team with senior hires
Nine has appointed a chief of netball and a head of commercial for its new integrated broadcast venture with Netball Australia ahead of next year's domestic league relaunch.Read more
Judge suppresses revealing Olympic sponsorship documents
The Federal Court judge presiding over the Australian Olympic Committee's action against its former sponsor Telstra, has suppressed the publication of a raft of commercial-in-confidence documents, including correspondence between senior IOC officials.Read more
TradingPost.com takes naming rights to AFL's legends game
TradingPost.com CEO Geoff Holmes says he is "eager" to expand the website's relationship with the AFL and the EJ Whitten Foundation after striking a new partnership with the iconic 'Legends Game' charity fixture.Read more
Super Rugby's commercial landscape a "unique challenge"
The ARU will work to arrest both diminishing commercial results and on-field struggles in Super Rugby after only one Australian franchise managed to increase sponsorship revenue last year.Read more
