Global media giant Havas has launched its Sport & Entertainment shop in Australia, winning LG as a foundation client and appointing a music and brand partnerships veteran to lead the new agency.Read more
> Seven and Twitter deal to boost Olympic sponsor exposure
> Bulldogs chief resigns after record sponsorship revenue
> Subaru ups golfing ante with two state-wide deals
> Dark Mofo cultural festival receives major cash injection
> Bodyboarding competition pioneers new broadcast modelRead more
Hyundai, the inaugural naming rights sponsor of the A-League, has confirmed that it has extended its deal with Football Federation Australia until at least 2020.Read more
Repucom – now to be known as Nielsen Sports, following its acquisition by the global Nielsen group – will turn its attention towards more comprehensive forms of ROI measurement after gaining access to Nielsen's full data suite.Read more
IGA will replace Veolia as the front of jersey sponsor of Adelaide United as part of a major new deal which also includes regional, grassroots and retail tie-ins.Read more
Michael Brown, the NRL's chief commercial officer and 2017 Rugby League World Cup chief, has this afternoon quit his dual roles, citing the stress of handling both tasks and relocating from Melbourne, for the reason.Read more
The Splendour in the Grass music festival has secured new partnerships with travel, healthcare, fashion and education brands alongside its traditional stronghold of alcohol and pourage deals.Read more
Long-serving Etihad Stadium commercial director, Michael Green, has been appointed CEO of Etihad Stadium, while Netball Victoria has poached a Geelong Cats executive for its CEO vacancy.Read more
Erebus Motorsport has confirmed that Plus Fitness will honour its partnership through to the end of the year, while Hungry Jack's has stepped up to major partner status on the team's second car.Read more
Sponsorship News' next afternoon conference, on Tuesday September 6 at the National Art School in Darlinghurst, will feature a range of senior executives looking at new concepts in content creation, to maximise fan engagement and sponsorship value.Read more
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