Innocean adds partnerships chief
Innocean, the in-house sponsorship agency of Kia and Hyundai, has appointed Ben Greenslade as its new head of sponsorship and events.Read more
More latest news - page 953
Swimming Australia sponsorship revenue rebounds
Swimming Australia's sponsorship revenue has jumped by $1.5 million in the first year of a new principal partnership with Gina Rinehart's Hancock Prospecting.Read more
Manly up-sells Coco Joy, Kyocera in sponsorship overhaul
Coconut water drink Coco Joy has replaced the outgoing Kaspersky as the principal partner of the Manly Sea Eagles, and the club is also set to sign a Chinese smartphone brand as sleeve sponsor.Read more
Storm eyes merchandising revenue boost with new apparel partner
Apparel brand Star Athletic has made good on its promise to move into the NRL, securing a kit partnership with the Melbourne Storm in a long-term deal.Read more
Kaspersky and Sea Eagles sever ties
Manly Sea Eagles principal partner Kaspersky has departed the club after four seasons as major sponsor, but the NRL outfit is believed to have already lined up a replacement.Read more
Transport for NSW rolls out new Wanderers alliance
Transport for NSW will use a new partnership with the A-League's Western Sydney Wanderers to promote its anti-speeding message.Read more
Volleyball Australia strikes three new deals
Volleyball Australia's Olympics preparations have shifted up a gear with the signing of three new sponsors.Read more
Long-term Melbourne Cup deal lifts Emirates awareness
Emirates' title sponsorship of the Melbourne Cup trumps all other naming rights sponsors of major sporting events and associations in Australia, according to new Roy Morgan Research.Read more
Optus issues challenge in sports rights and small business sectors
Optus has opened two fronts in its battle against rival telcos, winning broadcast rights to the English Premier League and taking title rights to a direct competitor of Telstra's SME awards program.Read more
Just for Men partners with Crows
Hair product, Just for Men, has signed its first AFL partnership as part of a tie-in with its long-running charity sponsor, The Movember Foundation.Read more
