Winemaker, VRC link matures into a fourth decade
Treasury Wine Estates has secured a long-term extension with the Victoria Racing Club through its Wolf Blass and Yellowglen labels and unveiled wide-ranging Melbourne Cup activations.Read more
More latest news - page 954
World Cup success drives Cricket Australia to bumper surplus
Cricket Australia will re-invest $60 million in development programs after record attendances and the 2015 Cricket World Cup helped it to a massive surplus.Read more
FFA overhauls digital and fan departments
Football Federation Australia has made wholesale changes to its internal structure, creating a new digital and fan engagement department to capitalise on recent growth.Read more
New pourage deal follows Australian Museum rebrand
Oatley Fine Wine Merchants has won pourage rights at the refurbished and updated Australian Museum.Read more
Surf Life Saving Queensland secures UQ alliance
Surf Life Saving Queensland and the University of Queensland will partner on a range of education and awareness initiatives as part of a new agreement.Read more
Training company set to further expand sponsorship portfolio
Publicly-listed training group Community Training Initiatives will target new sponsorships in at least two states as part of an extensive business re-brand.Read more
Museum Victoria retains sponsorship agency
Museum Victoria has retained sponsorship agency FIT to manage its partnership acquisition until 2018.Read more
Record membership helps drive Bulldogs sponsorship
Geelong Travel has expanded its partnership with the AFL's Western Bulldogs to include member partner status for the first time.Read more
Former Wests, Sea Eagles boss takes reins at Adelaide
A-League side Adelaide United has appointed rugby league administrator and experienced sponsorship staffer Grant Mayer as its new chief executive.Read more
UNIQLO notches first local deal with Masters title rights
Japanese fashion retailer UNIQLO has signed its first Australian sponsorship, and first naming rights partnership globally, with the Masters golf tournament.Read more
